Skillset New Zealand Blog

Ideas to help your team develop personally and professionally.

Shoot those objections down before anyone raises them.

Okay, it sounds aggressive, but it’s really an open, honourable way to persuade. It's also a great way to test your case before you present it.

'Social proof''? It's a term Professor Robert Cialdini uses to describe the persuasive power of knowing that other people are doing it too. (Cialdini worked undercover to discover what really works in sales.)

About Ralph Brown

ralph brown blog3

Ralph is our founder. He has a background in psychology, television journalism and business.

Ralph's passions are positive psychology and writing. He leads workshops on both and speaks to conferences on the psychology of thriving at work.

Professional Speakers Australia has awarded him its top speaking accreditation, the CSP. He has since been made a life member of Professional Speakers New Zealand.

He has written six books, six e-books and more than a hundred articles on psychology and writing. International research journals have published his articles reviewing the research on resilience.

Ralph lives in rural Canterbury. He is a JP and marriage celebrant and enjoys travelling to French-speaking countries.

Interested in training in business writing?

A business writing workshop will give your team far more than just plain English. They’ll be achieving more clarity in less time. Through their emails and letters, they’ll be building cooperative relationships with their colleagues, customers and community.

Learn more

Interested in training to develop your teams’ resilience?

Discover what top achievers do when the going gets tough.

Learn more