Here’s an almost insatiable audience desire: "I want to know where I am in your presentation at all times."
A few speakers are so entertaining that the audience will suspend that desire, but if you’re like most presenters, your credibility goes up when you signpost.
How do I signpost?
You're signposting when you indicate where you’ve just been, and where you’re going next. Examples:
"So that was how to recognize arachnophobia... Now let's look at how to overcome it."
"Remember I told you that.....? Well here's the pay-off...."
"Well, that’s what we planned. Now here’s what actually happened."
"Well, that’s what we planned. Now here’s what actually happened."
When you signpost, you give the sense of knowing what you’re doing. You’re in control.
Michael