Skillset New Zealand Blog

Ideas to help your team develop personally and professionally.

There are two easy ways to influence the editing when you are being interviewed by a journalist.

Full marks to Gerry Brownlee. The earthquake minister may have his critics, but he knows how to deal with the media when he's made a mistake: front up to the stuff-up. He promised Canterbury that red-zone homeowners would be paid for house improvements - which turned out to be much more than he could deliver. So he went on camera, openly admitted the mistake, expressed regret and apologized.

But to gain more than you lose, it has to be done in a particular way.

About Michael Brown

michael semiformal 460x300

Michael is a senior trainer with Skillset, based in Christchurch.

He is a leading authority on training in presentation and news media skills in New Zealand. He has special expertise in how to present emotionally charged topics to challenging audiences. Michael has trained thousands of New Zealanders and worked with people who speak on behalf of some of the country's largest organisations.

Michael is a prolific author and his books on speaking and working with the media are in their fourth editions.

Speaking Easy: how to speak to your audiences with confidence and authority

Media Easy: how to handle the news media with confidence and authority

One of Michael's books is about his family's adventures sailing in the Pacific.

Interested in training in presentation skills?

We can help your presenters engage their audiences – whether they are speaking at major conferences, presenting to the community or colleagues, or speaking up at a meeting.

Learn more

Interested in training in media skills?

Our experienced media trainers can show your spokespeople how to work with the media so that everyone benefits.

Learn more