Skillset New Zealand Blog

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Here’s an almost insatiable audience desire: "I want to know where I am in your presentation at all times."

A few speakers are so entertaining that the audience will suspend that desire, but if you’re like most presenters, your credibility goes up when you signpost.

How do I signpost?

You're signposting when you indicate where you’ve just been, and where you’re going next.  Examples:

"So that was how to recognize arachnophobia... Now let's look at how to overcome it."
"Remember I told you that.....? Well here's the pay-off...."
"Well, that’s what we planned. Now here’s what actually happened."

When you signpost, you give the sense of knowing what you’re doing. You’re in control.

Michael

About Michael Brown

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Michael is a senior trainer with Skillset, based in Christchurch.

He is a leading authority on training in presentation and news media skills in New Zealand. He has special expertise in how to present emotionally charged topics to challenging audiences. Michael has trained thousands of New Zealanders and worked with people who speak on behalf of some of the country's largest organisations.

Michael is a prolific author and his books on speaking and working with the media are in their fourth editions.

Speaking Easy: how to speak to your audiences with confidence and authority

Media Easy: how to handle the news media with confidence and authority

One of Michael's books is about his family's adventures sailing in the Pacific.

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